Author Archives: Chris Goldschmidt

MUSIC MONDAY PLAYLIST – For May 10, 2010

Playlist of the week: Song / Artist American Honey /Lady Antebellum These Hungry Times / Cousteau I’m Not Who I was / Brandon Heath That Year / Brandi Carlie I’m Amazed / My Morning Jacket Taking Back Control / Sparta Hear anything you like this week? Let us know if so, and please comment with […]

MUSIC MONDAY PLAYLIST – For May 3, 2010

A weekly playlist of songs com

Forte’ Honored With Two National ADDY Award Nominations

The Forte’ Marketing Group was recently awarded two Gold Addy awards at the District Seven Competition. The two awards make the entries automatically eligible for the National Addy Awards in May, 2010.

The Great Social Media Debate

Facebook, Twitter, LinkedIn, You Tube…three years ago as a new college grad, I had never heard of most of these words, much less did I think I would use them as a part of my career. And, I especially did not think they would be  as much of a part of my day to day life […]

To Spec or Not to Spec?

Last week, AIGA Birmingham was kind enough to invite Forte’s Jamie Warren and Paul Crawford of Scout Branding to discuss their philosophies on speculative design work. AIGA nationally has basically disavowed the practice of spec work–performing design services for free with the hope of being paid after a prospect sees it. Or, to put it […]

The Power of a Name

Last month, the famous Sears Tower in Chicago was officially re-named Willis Tower. In a new lease deal that included the naming rights of the building, Willis Group Holdings had the new letters installed on our nation’s tallest building on July 16th. Sears Roebuck and Company had it built and occupied space in the building […]

Forte’ Launches New Website

Forte’ is welcoming the summer with the launch of its new website. Taking its own advice, Forte’ chose platforms for ultimate usability, accessibility, and search engine reliability. The new site represents the latest Web 2.0 experience. Forte’ chose WordPress as its main publishing application. The open source software was made famous by the blogging community, […]